Pravana The Perfect Blonde Purple Toning Shampoo is a high-performance toning shampoo specifically formulated to neutralize unwanted yellow and brassy tones in blonde, silver, or highlighted hair. Enriched with a potent blend of violet pigments, this shampoo effectively brightens and enhances the vibrancy of light hair colors, leaving them looking fresh and radiant. The gentle formula also contains keratin and silk amino acids, which help to strengthen and protect hair from damage, while providing deep hydration and nourishment. Perfect for maintaining salon-quality color at home, Pravana The Perfect Blonde Purple Toning Shampoo ensures your blonde stays bright and beautiful.